MSNBC’s Ari Melber and Democratic strategist Chai Komanduri checked out how Taylor Swift’s involvement in politics might educate a key lesson forward of the 2024 election.
The host, who argued that Swift is “reaching folks in a approach that’s far broader than another artist in earlier digital eras,” started his section on Swift Wednesday with a clip from her 2020 documentary “Miss Americana.”
The clip confirmed Swift in 2018 standing by her determination to talk out in opposition to Republican Marsha Blackburn, who was working for Senate, including “these aren’t your dad’s celebrities and these aren’t your dad’s Republicans.”
It was Swift’s first time talking out about politics, resulting in later posts like one through which she shared a photograph of “Biden Harris” cookies ahead of the 2020 election.
“Precisely the sort of simple, relatable and fairly frankly shareable merchandise that does work properly on-line, particularly should you just like the individual baking the cookies,” Melber mentioned.
Swift backed Blackburn’s Democratic rival, ex-Tennessee Gov. Phil Bredesen, who misplaced the race, however her name for help spurred over 100,000 folks to register to vote shortly after her put up, CNBC reported.
Melber later pointed to dialogue round age in politics, together with the potential rematch of President Joe Biden and former President Donald Trump, earlier than looping in Komanduri, who mentioned politicians — like artists — are storytellers.
Komanduri added that politicians who inform tales are profitable whereas those that deal with elections as “résumé contests” are unsuccessful.
“Nonetheless, they should inform a narrative that connects with voters and with younger folks about the place this nation goes and what the subsequent chapter of American life will likely be,” he mentioned.
Komanduri mentioned folks really feel related to Swift’s braveness in clips like these from her 2020 documentary.
“Taylor Swift has lots of Republican followers and it was a danger for her to stay her neck out and say what she believed and say who she supported, there was a danger concerned, however there was braveness and folks reply to braveness,” mentioned Komanduri, noting Sen. Bernie Sanders’ (I-Vt.) braveness additionally appeals to younger People.
“It’s not about age, it’s concerning the values,” he added.
You may watch extra from Wednesday’s version of “The Beat With Ari Melber” beneath.